Kalyani Black Label Strong returns to West Bengal, targets wider adoption
United Breweries Ltd (UBL), the Bengaluruābased brewer under the Heineken Group, has officially relaunched its heritage strong beer brand Kalyani Black Label Strong in West Bengal, reviving a label long associated with the states beer culture. The brand is being reintroduced in 650ml bottles across leading retail outlets in the state. Vikram Bahl, Chief Marketing…